Justin Bieber video ‘What do you mean?” has an immersion theatre theme. We loved it and wanted to share the experience. Check out ‘Sleep No More’ in NYC. Sleep No More is the New York City production of a site-specific, interactive work of theatre created by British theatre company Punchdrunk. Sleep No More adapts the story of Macbeth, deprived of all spoken dialogue and set primarily in a dimly-lit, 1930s-era establishment called the "McKittrick Hotel": the website of which claims it has been recently "restored" but is actually a block of warehouses in Manhattan, transformed into a hotel-like performance space. Sleep No More's presentational form is considered promenade theatre, in which the audience walks at their own pace through a variety of theatrically designed rooms, as well as environmental theatre, in which the physical location, rather than being a traditional playhouse, is an imitation of the actual setting. Click to book a flight and hotel to NYC!